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soft power

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Party directive calls for strengthening people-to-people diplomacy

Party directive calls for strengthening people-to-people diplomacy

People-to-people diplomacy is a key, regular task of the entire political system and people. People’s organisations, citizens, businesses, entrepreneurs, intellectuals, artists and overseas Vietnamese are at its centre and are the principal actors and direct participants in implementation, according to a new directive of the Party Central Committee's Secretariat.

Politics-Diplomacy

33rd Diplomatic Conference: Party, people-to-people diplomacy play pioneering role

Citing Party General Secretary and State President To Lam’s assertion that diplomacy is now a component of national comprehensive strength, Binh dissected Party diplomacy’s strategic role across three levels, including building the political foundation for the broader diplomatic landscape, feeding policy formulation, and safeguarding ideological footing and strategic autonomy.
Telling Vietnam’s story to build national soft power

Former Director of the Diplomatic Academy of Vietnam Associate Professor Dr. Duong Van Quang said digital-era communications must help build knowledge, trust and credibility through authentic and culturally distinctive stories.